[Podcast series] Cold to Close - Ep. 1 with Eric Nowoslawski is Live

We just dropped something for every outbound operator on Smartlead.

Cold to close - Smartlead's new podcast filmed in person, no fluff, built for people who live inside outbound campaigns.

Episode 1 is here. And we couldn't have asked for a better guest to kick it off.

Eric Nowoslawski (Founder, Growth Engine X) has spent years obsessing over one thing: why some cold outreach converts and most doesn't. Spoiler - it's rarely the copy. It's the list.

In this episode he gets specific:

✅ The exact list-building workflow he runs for every campaign

✅ How he combines relevance and personalization at scale - without losing either

✅ The copy principles that actually move prospects to reply

✅ The sequencer behind his best-performing campaigns

✅ What he's building next at Growth Engine X 💪.

Watch Episode 1